Honda has just released a smattering of new details on it's all-new Insight. The car will be the cheapest hybrid vehicle available when it goes on sale in the spring of 2009, but it won't be the most efficient.
I was truly hoping that the new Insight would take after its father. And while, obviously, it couldn't have hit the ridiculous numbers (beyond 70 mpg) of the original, tiny, two-seater Insight, I was at least hoping it would beat the Prius. But alas, the Insight will come in right around Honda's current hybrid offering, the hybrid Civic, about 42 mpg.
So what makes this car so great then, if it has the same mileage as a hybrid Civic and worse than the Prius?
Well, a few things, actually.
- It's cheaper than either the Prius ($22k) or the Civic Hybrid ($23.5k). So despite being less efficient, it might be more green just because more people will buy them. Honda is banking on selling 200,000 of them per year...a lofty goal.
- It's a dedicated hybrid...the only one besides the Prius (and the old Insight, if you want to count it.) Which isn't important at all for the environment, but it's important for people's desire to want to buy them. It's like having the whole car be a bumper sticker that says "I'm on the cutting edge of green technology!"
- It's pretty. Again, not important for the environment, but important when you're trying to sell 200,000 of them a year.
- Going from 40 to 50 mpg doesn't actually save all that much gas. Don't believe me, see our article on why MPG is a stupid measurement.
So yes...we want one. But we'd actually rather have a Volt, or some other car that doesn't burn any gas at all under normal circumstances. But I predict broad consumer appeal for the Insight...I think my wife is harboring a secret desire for one, so that may be a point of conflict between us.

written by Patrick, October 02, 2008
written by Hank, October 02, 2008
If the Insight lands under $18K at the dealers this could be one hot little car. I'm really glad it doesn't look as much like the Prius as the shots from a few months ago (not that I mind the Prius, we own one, but variety is good).
One way to look at the low MPG; manufacturers must be hitting the peak of what's possible when bolting a hybrid system onto an existing car, where as this car matches the Civic hybrid AND provides a platform for improvement over the next few years.
written by miltowny, October 02, 2008
The interior space will likely be more well rounded, in comparison to other high MPG compacts. One should really compare the car to a mid-size sedan. My hope is that the car will become a functional option for those who are currently driving the Accord or Camry (30 mpg).
You will notice the trim options will be higher on the Insight, as with the Prius. Nav, Bluetooth, power everything. Smart companies are noticing people downsizing, and these people want goodies.
written by Ken Roberts, October 02, 2008
This car will have a huge impact simply due to the value. You get a high mileage car for a very low price, and it comes with all of the features of a regular sedan. It's a green(er) car for the masses.
written by Neil, October 02, 2008
The styling cues on the Insight definitely come from the Honda FCX Clarity for the front end and the previous generation Insight for the backend. Of course the overall shape is dictated by aerodynamics, thusly it has the same overall shape of the first generation Insight and larger Prius.
Mileage in the 40's is great for a car that will have flexible storage room like a hatchback. Also until we see a significant technology change (i.e. something like Lithium Ion batteries, supercapacitors, etc.) - I don't expect anything more than incremental improvements in mileage.
Finally diesel fuel contains at least 10% more energy per gallon than regular gasoline, so comparing gasoline MPG to Diesel is like comparing large apples to jumbo apples. Of course diesel engines are more efficient than gasoline engines, but I'm not sure if they are more efficient than a hybrid drive train.
I think Honda will hit a home run with this car much like the Accord CVCC Hatchback in the late 1970's.
Cheers!
The price is definitely right
written by George, October 02, 2008
The Volt may be cool, but is it worth the year of having your wife give you "that look" whenever one of those 220,000 Insights drive by?
written by Nick Wright, October 02, 2008
That's like saying increasing from $4 to $5 is better than increasing from $5.50 to $10 because it's a bigger percentage increase. I'd still rather have the $10, wouldn't you?
written by Jake, October 02, 2008
written by Tom Van Sistine, October 02, 2008
I agree though that MPG not the best measure. Getting SUVs to be smart and get up to say 28MPG would save a ton more gas and pollution.
Tom
written by loosely_coupled, October 03, 2008
written by Eddy De Clercq, October 03, 2008
written by Nuveshen, October 03, 2008
the author of that blog isn't very good at math, take a look at the comments in his blog. diesel is much more energy dense.
written by Ian George, October 03, 2008
--------------
so the answer is that the Insight-I Engine was more efficient ... hopefully they have taken this part of the Insight-I to the Insight-II... also the Manual transmission option on the Insight-I was more efficient a transmission than the Prius's Synergy drive... The benefit of the synergy drive is that it makes it easier for a less skilled driver to keep the gasoline engine in a sweet spot of efficiency... even if the Prius peak engine efficiency was lower and the efficiency of the transmission was lower than the Insight-I's , this allowed it to return good numbers by staying close to its sweet spot more of the time.
--------------
of course driver skill still plays a major role... as crappy drivers get 40 MPG out of a Insight-I or 30MPG out of a Prius... while good drivers regularly get over 70MPG in either vehicle ... same is true with any vehicle... some people are just better drivers than others.
written by Lee Cage, October 03, 2008
written by Lee Cage, October 03, 2008
written by odograph, October 03, 2008
At the standard 12K miles per year, and $4/gal, a 42 mpg car will only cost you $1143 in annual fuel costs. Would I spend an extra $20K on a depreciating vehicle to spend less? Probably not.
(We are far better off, as a nation, getting as many people (2x?) into 40 mpg class cars.)
written by Francis, October 03, 2008
written by jake3988, October 03, 2008
It's anything that gets sub-20mpg (and especially sub 10mpg) that's the problem.
Honestly, if every person who drove a car that gets sub20mpg and got a car that gets 40mpg we'd save a heck of a lot more fuel than people who already have good gas mileage and are trading to even better.
At around 30mpg it's all just gravy. And in fact with the energy costs of production, it probably isn't even worth going higher. Please keep that in mind.
written by Karkus, October 03, 2008
written by MC, October 03, 2008
written by Ken Roberts, October 03, 2008
So if you want to be really green, live close to your job. I know that's not possible for everyone, but I'm sure that most of you could do so if you paid a little more in rent/mortgage. You might be able to make up the difference in fuel costs, but if not, then you still have the vast time savings.
Time was always the biggest concern for me, and I encourage you all to be more time conscious yourself. Do you really want to spend hours of your life every week stuck in traffic or on the road? Save time, money, and live green by living close to work.
written by Paul, October 04, 2008
In all of my travels since fuel in the US has skyrocketed, i have yet to see more than 1 person in any given week who has changed their driving habits. Still slamming the gas from lights, still driving their Prius at 75-80 on the highway, all the while complaining about fuel prices and mpg ratings. Gimmie a break! :P
written by MoonMan, October 16, 2008
written by Ash, November 04, 2008
CVT is infficient and stupid for this type of drivetrain. Honda, please give us back manuals in your hybrids! My Insight 1.0 manual is the best. But I want 2 more seats without losing manual trans.
written by gordon eatman, January 14, 2009
written by Ray Fontanes, January 14, 2009
written by amortization, February 02, 2009
written by Amortization Schedule, September 08, 2009
written by Eco Man, May 10, 2013
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