Isn't it touching when tech companies get together to announce plans to do things green jointly? Publicity seeking or not, at least they are trying to make an impact. Such is the case of Ask.com and Dell as they try to be eco-friendly in their own little way.
Ask.com is working with Dell to develop a plan which will make the former's data centers are more environmentally friendly. This plan involves the use of Dell's Data center Solutions Division to create custom, energy-efficient servers. These servers, Ask.com said, use 30 percent less power while still performing optimal computing tasks.
Dell has also gotten Ask.com to join its "Plant a Tree for Me" program. Ask.com is apparently the first corporate customer to join in this program which sees Dell partnering with The Conservation Fund and Carbonfund.org, non-profit organizations that plant trees in managed reforestation projects. Ask.com's involvement will apparently result in the planting of thousands of trees.
See corporate America - you can be green and get good press! Nothing wrong with that.