| Toshiba Recycles |
| Written by Dave Burdick | ||
| Friday, 23 March 2007 | ||
Mo' sustainability, mo' money. Toshiba is the latest computer manufacturer to register products with the Electronic Product Environmental Assessment Tool (EPEAT). Toshiba's ramped-up recycling program includes computer take-back at no cost to customers.
So? So that makes them eligible for, among other things purchase by federal agencies under a new executive order that tells 'em to get greener or suffer the consequences. Memo to industry captains of the world: if you want to sell to people who care about sustainability -- an ever-growing demographic -- you'd better get on the stick.
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Science, technology gadgets and...baby seals. We're in a bit of an eco-mess, but we've got the brains to lick any problem. And that's why EcoGeek.org publishes up to ten stories daily about innovations that are saving the planet.
And if that sounds interesting to you, then congratulations, you're an EcoGeek.
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