| USBCELL Rocks! |
| Written by Hank Green | ||
| Friday, 27 April 2007 | ||
 USBCELL is running a new advertising campaign that I find incredibly endearing. The "I'm Not An Alkaline," campaign (ad above) serves a couple purposes. First, it promotes the USBCELL, an excellent rechargeable battery that basically takes the charger out of the equation. It'll charge itself in any USB port, including your ultra-efficient Wii. While this isn't as efficient as using a charger, it is easier, and so will increase use of re-usable batteries. These things work great, and I suggest you buy some for yourself. Second, it puts alkalines in the correct light, and that is a negative light. They're a waste of money, resources, carbon, and they're almost always disposed of improperly. Alkalines suck and when I read "I'm Not An Alkaline," I hear "I Don't Suck Like Alkalines Do." And that's wonderful.
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Science, technology gadgets and...baby seals. We're in a bit of an eco-mess, but we've got the brains to lick any problem. And that's why EcoGeek.org publishes up to ten stories daily about innovations that are saving the planet.
And if that sounds interesting to you, then congratulations, you're an EcoGeek.
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