| Google Follows Yahoo! Into Carbon Neutrality |
| Written by Hank Green | ||
| Wednesday, 20 June 2007 | ||
 Just a couple of months after Yahoo! announced it's plans to go carbon neutral, Google is laying down it's cards as well. Google has a bit of a head start, though, as they've just switched on their multi-megawatt solar installation and so automatically have less carbon to offset.On their own, carbon offsets are not capable of creating the kinds of fundamental changes to our energy infrastructure that will be necessary to stabilize global greenhouse gas emissions to safe levels, but we believe that offsets can offer real, measurable, and additional emissions reductions that allow us to take full responsibility for our footprint today.Strikingly similar to the language from Yahoo's announcement really. Google will obviously focus on decreasing emissions through efficiency and renewable energy first. And then they will fund projects that decrease greenhouse gas emissions. One project Google will fund, for example, is a methane capture facility at Mexican and Brazilian farms. As Methane is a much more powerful greenhouse gas than CO2, it's an easy target for global warming offsets. Google has set it's neutrality date for early 2008. Via Reuters
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wake.
written by exop , October 30, 2007 | ||
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